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5785861How Partnership Marketing Could Be Used to Promote Public Health
DateThursday 21st February 2019
DescriptionOverview Jane Asscher will share her expertise on the advantages of collaboration and her experience at 23red of partnership marketing with Public Health England. What you will learn Hear from 23red founder Jane Asscher and gain a greater understanding of what partnership marketing is, its benefits and how it can best be utilised. Agenda 6.30-7pm Afterhours access to the Museum of Brands. Explore the collection of 150 years of packaging history while enjoying a drink from the bar. 7-8pm Talk by Jane Asscher 8-8.30pm Q&A 8.30-9pm Networking, bar, and last chance to explore the Museum This event is part of the Museum of Brands' professional development programme: a series of talks, workshops and masterclasses in 2019. With a focus on brand, marketing and advertising, these sessions enable attendees to delve deeply into various aspects of these broad subjects. About Jane Asscher Jane set up 23red with Creative Director Sean Kinmont in October 2000. A behaviour change expert, Jane has led the development of award winning social marketing and behaviour change strategies on topics as wide ranging as skills and education, environment and sustainability, financial inclusion and equality. Jane co-authored the Change4Life marketing strategy and remains a strategic adviser to Public Health England. She also led the strategic review of Drinkaware and oversaw the development of the Organ Donation behaviour change strategy.
Time(s)Feb 21, 6.30pm-9pm
LocationMuseum of Brands, Packaging and Advertising
Telephone No. 02072439610
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Museum of Brands, Packaging and Advertising
Address2 Colville Mews
Lonsdale Road
Notting Hill
W11 2AR
Telephone No.+ 44 (0) 20 7908 0880
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